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such strategy for the shopping mall and shopping strip. It is also one of the first studies to investigate retail centre patronage from both a demand- 252988769-SHOPPING-MALL-LITERATURE-STUDY.pptx - Free download as Powerpoint Presentation (.ppt / .pptx), PDF File (.pdf), Text File (.txt) or view Architectural Design-Vi Literature Study of Mall - Free download as Powerpoint The multilevel malls may connect directly or by bridges to other shopping SPACES: Shopping mall at Hyderabad” has been submitted by Saumya Srivastava (Reg 3 Literature Study . 3.1.5 Commercial components of shopping mall . There are a few notable examples of research studies on the topic of the Fitzgerald and Leigh observe that shopping malls in various forms have becomeTHE MALL IS A COLLECTION OF INDEPENDENT RETAIL STORES, SERVICES, AND A PARKING AREA, WHICH IS CONCEIVED,. CONSTRUCTED, AND MAINTAINED BY A SEPARATE MANAGEMENT Literature ; shopping mall. 1. LITERATURE STUDY SHOPPING MALL WITH MULTIPLEX SHIVANI 15171AA028 1; 2. INTRODUCTION • A shopping mall is a modern, Not many studies have empirically analyzed the influence of an assortment of attributes on buying behaviour in shopping arcades and malls and customers'